There are so many myths about staging. Here are 5 more of the common misconceptions.
Staging isn’t necessary because buyers can just imagine what the home will look like once they move in.
Only 10% of buyers can envision a home’s true potential. Even if they can envision the potential, most buyers don’t want to spend the time or the money to do the work. Give buyers exactly what they want and you will be rewarded greatly with a quick sale and a strong selling price.
Without staging, buyers might not be able to envision how to use the long space.
It’s not necessary to stage a vacant home.
Believe it or not, a vacant room actually looks smaller. There is nothing for the eye to use for comparison to assess the actual size. There are other downsides as well. Empty spaces feel cold and uninviting. Buyers don’t have anything to focus on, so they will notice everything you don’t want them to see, such as that small scratch in the floor. Most buyers can’t envision how they would use each space and arrange their furniture. As a side note, when a home is vacant buyers think that maybe since the sellers have already moved out, they are desperate to sell and would take a lower price. In summary, nothing positive comes out of not staging a vacant home.
An empty room feels cold & uninviting, as opposed to warm & welcoming.
Smaller, inexpensive homes are not worth staging.
Every home benefits from staging, regardless of the size or price. The difference is in what you do to stage and how much you spend. Smaller homes have lots to gain with staging. You want to show buyers how much living and storage space you have, and how there are enough rooms for all the needs they may have.
Small homes also benefit fro staging - indoors and out.
Staging involves removing everything and painting all the walls white or beige.
This myth has been around for quite some time and that’s probably why it’s so prevalent. When staging, you want a home to feel warm and inviting. A stark, white space is anything but warm. The same is true of a home where all but the bare minimum of furniture is removed. It doesn’t convey warmth. There are so many interesting colors you can use when staging. Don't be afraid to use patterns and textures. You want enough furniture to show buyers how the spaces can be used.
This kitchen may be neutral but it's far from boring thanks to pops of color on the stools and a patterned backsplash over the stove.
Part of home staging includes removing pets from the home while it’s on the market.
This is where I might differ from the majority of agents and home stagers. I do believe pet owners have a more difficult task of doing the initial cleaning and then maintaining that cleanliness while the home is on the market. However, I know that getting rid of my pets is not an option. Of course, there are things you should do to minimize their presence. First, keep toys, litter boxes, food and water bowls tucked away. Be vigilant about odors and fur (or feathers). And try to keep them away from buyers during showings and open houses.
No need to find a sitter for your pets. Just make sure you clean thoroughly & regularly, and don't let them roam free while buyers are visiting.
Take the time to really learn about home staging and how it can help you and your family. Statistics continue to show how beneficial staging can be to buyers, sellers, and agents.
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